We're tearing apart the myths that big tech wants you to believe about sales attribution, and giving you the straight talk on where your marketing efforts aacre really landing.

Have you ever wondered how a personal crisis might just be the catalyst for a profound transformation in how you lead your team? That's the story Scott Greenberg, author of "Stop the Shift Show," brings to our table as we unravel the potential of culture within organizations.

Ever wondered about the global impact of automotive fraud? Matas sheds light on the mission of the Association of Automotive Intelligence, an initiative aimed at combating fraud and protecting consumer interests on a global scale.

Dave sheds light on the challenges businesses face when Google, once a reliable partner, undergoes drastic changes in its support system and ad platform.

As cookies crumble, we dissect how industry players can harness pattern recognition and data analysis to stay in the driver's seat.

As cookies crumble, we dissect how industry players can harness pattern recognition and data analysis to stay in the driver's seat.

Discover Rob's proven process, guiding individuals from foundational financial principles to creating a personalized investment hierarchy. Gain insights into addressing challenges specific to the automotive industry and making informed financial decisions.

Kirk Preiser explains that we need to give car shoppers more control over the process to meet the demands of today’s market.

Navigating the complexity of the automotive industry requires more than just the latest tech—it demands a solid foundation in customer engagement. Through personal anecdotes and expert insights, we stress the frustration consumers endure when dealerships lose sight of responsiveness, transparency, and clear communication.

Gary Graves is the Co-founder of Total CX, a telephony customer experience platform. He joins the show to talk about how car dealers can get out of the customers way with a better CX.

Gary advocates for a customer-centric mindset and its impact on transforming the traditional automotive approach. Learn why ditching the IVR (Interactive Voice Response) is the first step toward creating a seamless and positive customer experience.

Dan Collingridge joins to talk about the future of automotive retail, the power of inventory management tech, and what it’s like doing business with his friend of over 30 years.

Automotive industry professionals share their predictions for 2024, hosted by Michael Cirillo.

Kelly Stumpe (aka @the_car_mom) shares her secret for growing to 485K followers on Instagram, what car dealers can do on social media and more.

Erin Richmond, CRO at sMedia talks about how car dealers can leverage a high-performance mixed-media marketing plan

Ashley Cavazos is the marketing director at DeMontrond Auto Group in Houston and shares how local dealerships can become a marketing powerhouse.

Social media influencer, Mike Draper, shares his best advice for how car sales professionals can blow up on social media.

Rahim Bhimani is the General Manager of Motorvation Trucks in Atlanta and shares his journey from auto detailer to GM.

Glenn Lundy, founder of 800% Elite Auto, shares how car dealers can navigate uncertain times in the retail auto industry

Todd Hauser (FullThrottle.AI) explains how generative artificial intelligence helps car dealers succeed at marketing initiatives.