EPISODES
Practical strategies for modern retail auto dealers
Driving into a Cookie-less Future, The Rise of First-Party Data, Embracing Change in Automotive Marketing | Subi Ghosh - Part 1
As cookies crumble, we dissect how industry players can harness pattern recognition and data analysis to stay in the driver's seat.
Car Pros' Guide To Money Mastery | Rob Bacharach
Discover Rob's proven process, guiding individuals from foundational financial principles to creating a personalized investment hierarchy. Gain insights into addressing challenges specific to the automotive industry and making informed financial decisions.
From Clicks To Handshakes In Modern Car Sales, Allowing Your Customer To Take The Lead, Mastering Customer Engagement | Kirk Preiser
Kirk Preiser explains that we need to give car shoppers more control over the process to meet the demands of today’s market.
Allow Your Customer To Take The Lead, Mastering Customer Engagement | Kirk Preiser
Navigating the complexity of the automotive industry requires more than just the latest tech—it demands a solid foundation in customer engagement. Through personal anecdotes and expert insights, we stress the frustration consumers endure when dealerships lose sight of responsiveness, transparency, and clear communication.
Get Out Of The Customer’s Way: The Importance of Customer Experience the Automotive Industry
Gary Graves is the Co-founder of Total CX, a telephony customer experience platform. He joins the show to talk about how car dealers can get out of the customers way with a better CX.
GET OUT Of The Customer's Way, For Crying Out Loud! | Gary Graves
Gary advocates for a customer-centric mindset and its impact on transforming the traditional automotive approach. Learn why ditching the IVR (Interactive Voice Response) is the first step toward creating a seamless and positive customer experience.
The Power of Inventory In Your Dealership, Starting a Business With a Friend, The Future of Automotive Retail | Dan Collingridge
Dan Collingridge joins to talk about the future of automotive retail, the power of inventory management tech, and what it’s like doing business with his friend of over 30 years.
Auto Industry Professionals Share Their Predictions About 2024
Automotive industry professionals share their predictions for 2024, hosted by Michael Cirillo.
30 Seconds To Sell A Car, The 4 E’s Of Social Media Growth, How She Grew Her Instagram To 485K and Why It’s Not Hard | Kelly Stumpe (aka @the_car_mom)
Kelly Stumpe (aka @the_car_mom) shares her secret for growing to 485K followers on Instagram, what car dealers can do on social media and more.
Building A High-Performance Dealership Marketing Mix | Erin Richmond
Erin Richmond, CRO at sMedia talks about how car dealers can leverage a high-performance mixed-media marketing plan
Transform Your Dealership Into A Marketing Powerhouse | Ashley Cavazos
Ashley Cavazos is the marketing director at DeMontrond Auto Group in Houston and shares how local dealerships can become a marketing powerhouse.
Social Media Secrets For Automotive Sales Professionals | Mike Draper
Social media influencer, Mike Draper, shares his best advice for how car sales professionals can blow up on social media.
From Buckets To The Boardroom: A Detailers Rise To General Manager | Rahim Bhimani
Rahim Bhimani is the General Manager of Motorvation Trucks in Atlanta and shares his journey from auto detailer to GM.
How To Navigate Uncertainy In The Retail Auto Industry | Glenn Lundy
Glenn Lundy, founder of 800% Elite Auto, shares how car dealers can navigate uncertain times in the retail auto industry
How Generative A.I. Powers Automotive Marketing Success | Todd Hauser
Todd Hauser (FullThrottle.AI) explains how generative artificial intelligence helps car dealers succeed at marketing initiatives.
How To Pivot, Not Panic! | Lisa Copeland
Lisa Copeland, International Keynote Speaker, explains how highly-successful business leaders pivot and never panic.
Sell Like A Pro: A Game-Changing Video Hack For Car Dealers | Michael Cirillo
Michael Cirillo shares a video hack that will help car dealers provide a mind-blowing customer experience!
Selling Cars Doesn’t Have To Be Hard | Crissy Burton
Crissy Burton, a successful car sales pro, explains how to make selling cars easier and how to make more money.
Why Automotive Pros Can’t Ignore Their Health | Heather Munafo
Heather Munafo, a professional fitness trainer, explains why car dealership professionals can’t ignore their health if they want to succeed.
How Car Dealers Can Harness Data For Marketing Success | Michael Heidner & Ben Yehle
Michael Heidner and Ben Yehle explain how car dealers can harness the power of data to make their dealership marketing more successful.