Every single person on planet earth has a dream. The only difference is that there are those of us who pursue them, and those of us who, for whatever reason, have squashed them. Each of us, however, deserve to pursue our dreams with diligence and passion. That's why we're digging into the meaning of the word in this episode of the podcast.

In today's episode, Michael shares the one strategy that is still incredibly under-utilized, but that can contribute massive gains to those who take the time do implement it.

Car dealers are getting in the customers way by insisting on using antiquated processes and procedures rather than building relationships of trust. Dealers whose focus is on increasing lifetime value are actively looking for ways to eliminate friction during the car buying process.

In today's Friday Fire, Michael shares his thoughts about a very thought provoking quote by Jody that will help senior dealership leaders find, hire, and retain the right people to lead the organization and individual team members.

In this episode, CRM and Dealership Process expert, Rico Olinger shares his advice for dealers who are looking to create a solid foundation that can build perpetual business growth.

In today's Wednesday Word, Michael and David discuss how you can create goals that have more impact in your upward journey.

In today's episode, Michael shares a simple social media hack that will increase your engagement and keep potential customers coming back to your profile or page on a regular basis.

In this powerbomb episode of The Dealer Playbook podcast, Jeff Toister shares the importance of creating a wayfinding system that will help dealers deploy a culture shift that grows the business.

Warren Buffet is known for his common sense and logical approach to business and investing. As someone with a ton of experience under his belt, you don't want to miss the very simple advice for those who are climbing the hill of success.

As the founder of Toister Performance Solutions, Jeff's mission is to help companies improve employee performance, with an exclusive emphasis on helping them develop customer focused cultures.

Today's Wednesday Word is for those that know there is something bigger, brighter, higher, and beyond anything they've experienced before. It's about creating a life that is theirs by design, not by luck or some other vain idea.

Today we're talking all about how to get the most of your Facebook Marketplace listings and what you need to consider moving forward.

Nobody can dispute the power of relationship selling, especially when it's the way of master sellers like Ali M. Reda.

Today's episode is all about shifting your perspective about problems in an effort to alter the way you work through them.

Ali shares his story and provides real world, tangible advice about how to build a business within the business. Pay attention because Ali Reda reveals how to build your book of business in order to sell 100 cars or more per month.

What does it mean to truly live? In this Wednesday Word episode of the podcast, Michael Cirillo and David Bradley have a conversation about the deep meaning of the word LIVING and how it can positively affect the actions you take on a daily basis.

Today's Daily DPB is all about why you might be losing car sales due to poor or inactive listening, and what you can do to turn it all around.

Fighter pilots spend more time preparing to fly and debriefing the flight than they do in the air flying. Perhaps that's why they are able to execute very complex operations with the precision that they do. What would the impact on your business operations be if you spent more time preparing and planning than executing?

On today's Friday Fire episode, Michael shares his thoughts about Richard Branson's quote, and what it means to him.

Maj. Justin Lee, USAF is an active F-35 Joint Strike Force pilot who has earned four air medals over the span of over 400 combat flight hours.