Kathi Kruse on How to Get More Out of Facebook

Kathi Kruse (@KathiKruse) is a social media consultant and marketing strategist. Who newly revised book, "Automotive Social Business" brings you a deeper understanding of how to captivate your customers, sell more cars, and be generally remarkable on social media. 

Episode 94 of The Dealer Playbook dives into how you can get more out of your Facebook Marketing, and what KPIs you should be tracking for digital success. 

Here's what's up: 

1. It doesn't matter what you're aiming at, it only matters what you hit 

2. Stop spreading yourself so thin. Stay focused on the path you need to take to get to your goal 

3. Be clear that the goal is actually what you want to achieve. 

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Dominate!