EPISODES
Practical strategies for modern retail auto dealers
Glenn Pasch: Timeless Marketing Strategies That Will Help Save Your Dealership
This episode was originally recorded in 2015 and we're bringing it back from the vault because the principles Glenn teaches still hold up today, many are still as vital as they were when we originally recorded this episode.
Nathan Hays: The Power of Relationship Selling
Nathan Hays is a car sales professional who has risen to the highest level of the game by building local community relationships. His popular hashtag #AskForNate has become a staple among his clients and has helped generate new car sales opportunities through repeat and referrals.
George Nenni: Mastering Google My Business For Car Dealers
George Nenni is the founder of Generations Digital and is a highly-sought after expert when it comes to helping dealers eliminate advertising waste and maximize their marketing dollars. In this episode, George reveals practical tips for dealers to fully utilize Google My Business listings to win more business.
The Power Of Influence w/ Shaahin Cheyene
Shaahin Cheyene, CEO of Accelerated Intelligence, explains that despite everything going on in the automotive industry today, influence is the most powerful element of driving sales.
Shaahin Cheyene: Create A Mindset To Overcome Anything
Shaahin Cheyene is considered one of the leading global minds on what's next in e-commerce, Amazon and the internet. He is described as the "Willy Wonka of Generation X" by the London Observer and Newsweek and is one of the most forward thinkingers in business. Shaahin joins the show to share how car dealers can overcome the various obstacles in their path, from direct-to-consumer car sales to electrification and competiting against big tech.
Is There An End To The Chip Shortage? w/ Mike Colleran
Mike Colleran, corporate vp at Nissan Motor Company explains how Nissan is looking to mitigate the dependency and risk surrounding chip shortages moving into the future.
Mike Colleran: How Nissan Is Tackling Current Auto Industry Challenges
Mike Colleran is the corporate vice president at Nissan Motor Company, a role he was appointed to in June 2020. Previously, he was the chairman of INFINITI Motor Company and was responsible for managing the brand, business operations, and all marketing/sales for INFINITI globally.
Avoid Risk: At-Home Car Deliveries
Car dealers are aiming to provide a "Carvana-Like" experience, but what are the risk issues that dealers will face moving into a remote retail environment?
Tom Kline: Mitigate Risk, Save Thousands
Tom Kline is the founder of Better Vantage Point; a dealership dispute, compliance, and risk mitigation company. With over 30 years of experience, and a history co-owning his family dealership, Tom is on a mission to help dealers mitigate the risk which costs them millions per year.
Humanizing Car Sales w/ Fred Lennartz
The car industry is still plagued by negative stereotypes, many of which are perpetuated by the fact that some dealers are hanging on to the past.
Fred Lennartz: What The Most Successful Car Sales Pros Do
Frederick Lennartz (a.k.a The Subprime Hero), is the host of the Car Guy Coffee Podcast and has nearly 20 years of automotive retail under his belt. Fred's mission is to help the automotive retail community be the very best it can be, and he's doing that by helping shift the way car dealers approach the road to the car sale.
Relationship vs. Partnership: What's The Difference? w/ Laurie Foster
Anyone can develop a relationship, but there is a key difference when it comes to developing strong partnerships.
Laurie Foster: How To Make Business Relationships More Profitable
Laurie Foster is the founder of Foster Strategies and works with car dealerships and vendors to help create more profitable business relationships.
When To Sell Your Dealership w/ Chris Martinez
As you can imagine, being able to scale your business efficiently has more to do with one's mindset than anything else. A healthy and positive mindset will impact the action that follows.
Chris Martinez: Scale To 1,000 Car Sales
Is selling 1,000 cars per month even possible? Yes... yes, it is.
Chris Martinez is the Executive Director of Sales and Marketing at Jackie Cooper Imports of Tulsa and automotive best-selling author.
Stone Soup For You w/ Erikka Tiffani
Tiny Home builder, Kyler Kropf, shares how to build a unique and successful business.
Erikka Tiffani: How To Take Control Of Your Career
Erikka Tiffani is a co-founder of the Women of Color Automotive Network (WOCAN) which was founded to attract, support, connect and empower women of color in the automotive industry.
The Secret To Selling Anything w/ Jaylissa Lea
The best car sales tactics in the world won't work unless you do. Car sales professionals and dealer owners who take the time to work through their brand will be able to sell anything according to Jaylissa Lea.
Jaylissa Lea: How To Grow Your Personal Brand
Jaylissa Lea has a background in clinical psychology, neuro-linguistic programming, and hypnotherapy and utilizes those disciplines to help her clients create powerful brands.
Mark McGovern: The Carvana Experience. A Customer Story
Car Dealers around the world have been keeping a close eye on emerging tech companies like Carvana for quite some time. Their direct-to-consumer car purchase model has proven to be a viable option for those who wish to bypass the traditional car dealership experience.