EPISODES

Practical strategies for modern retail auto dealers

Michael Cirillo Michael Cirillo

#157: Stop Overhauling Your Website w/ Michael Cirillo

Michael shares his interview on the AutoRemarketing podcast and then morphs the remainder of episode 157 into a helpful rant about what you should consider before overhauling your website. Learn 4 helpful tips that will help prepare you to improve website performance.

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Michael Cirillo Michael Cirillo

Powerbomb: Rome Wasn't Built In A Day w/ Anthony Alagona

In episode 156, Anthony Alagona shared what can have the biggest impact on your career in sales and business development. Michael comedically explained why you have to actually talk to people, especially in a world where so much is left to instant messaging.

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Michael Cirillo Michael Cirillo

#156: Business Development Isn't A Department, It's a Mindset w/ Anthony Alagona

Business Development centers(res) are popping up in dealerships across the world with the sole purpose of booking more appointments and selling more products and services. Anthony Alagona shares his best advice about how to develop more business by understanding that business development is not a department, it's a mindset.

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Michael Cirillo Michael Cirillo

#154: How to Evolve and Adapt in the Digital Age

Brian Benstock is the Vice President and General Manager of Paragon Honda–the #1 Honda store in the world. From personal experience, Brian shares valuable insights into how dealers can adapt and evolve in the digital age. Rather than trying to keep up, dealers can get a head and dominate.

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Michael Cirillo Michael Cirillo

#153: Phone vs. Video–What Skill Should You Master First?

Elise Kephart Adame is back and shares her latest wisdom about phone and video. This showdown of sorts will help you determine what skillset is higher priority between phone and video, and simple ways you can leverage them both to book more appointments and sell more vehicles.

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Michael Cirillo Michael Cirillo

Minisode: How to Gain a Tactical Advantage in 2019 (Copy)

Darren Shaw, founder of White Spark, is a leader in the Local SEO arena. Michael and Darren share ideas, along with tactical strategies that dealerships can deploy to increase rankings and local search prominence. Darren lists 5 high priority things dealers can do immediately to help dominate the web.

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Michael Cirillo Michael Cirillo

Minisode: How to Gain a Tactical Advantage in 2019

Kicking off the new year, Michael shares a daily activity that will help you gain clarity, focus, and the ability to achieve what you want. Don't be the statistic that gives up too soon. Rise above the clutter and DOMINATE!

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Michael Cirillo Michael Cirillo

#151: Personal Business Development w/ David Kain

David Kain has one of the most impressive resumes in the automotive industry today. In episode 151 he shares wise advice about how to improve your personal business development opportunities as well as lessons he's learned throughout his career in automotive.

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Michael Cirillo Michael Cirillo

#150: Disruption vs. Reality (Minisode)

Disruption seems to be a topic that we've latched on to in the retail automotive industry. In this minisode Michael shares some insights about disruption, and more importantly, what you can do to take control and achieve your definition of success.

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Michael Cirillo Michael Cirillo

#149: How to Maximize Your Success

Coach Jamy Bechler shares his best advice about how to maximize success in your role at the dealership and in your daily life. As an executive coach for NBA teams and some of the Top Ten companies on planet earth, you don't want to miss this conversation with Coach Bechler.

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Michael Cirillo Michael Cirillo

#147: How to Improve Sales by Understanding Other Markets

Martin Herbst is the General Manager of Gumtree.com.au, Australia's #1 classifieds website. From his vast experience in both America and now Australia, Martin shares some key insights about the benefits of understanding other markets and the positive impact that can have on increasing sales.

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Michael Cirillo Michael Cirillo

#146: The Intangibles that Improve Dealer Performance

Have you ever considered what more you could do to improve the performance and growth of your dealership or career in retail automotive? Brandin Wilkinson is the author of Rethink Selling, and dealer at Woodworth Dodge-Chrysler-Jeep-RAM.

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Michael Cirillo Michael Cirillo

#145: The Key to Growing a Successful Dealership

Doug Lipp is the former head of training for Disney University and global consultant to some of the world's largest companies. A best selling author, Doug shares the keys to growing a successful dealership including where the mindset of all employees and leaders should be.

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Michael Cirillo Michael Cirillo

#144: Critical Life Hacks You MUST Know to Be More Successful at Selling Cars

No matter what your past looks like, you have control of your future. Shawn Hays shares his inspirational story about how the car business helped change his life. Co-founder of the Sales Hustler movement, Shawn explains the most critical elements of being a successful car salesperson. Hint, it may not be what you think.

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Michael Cirillo Michael Cirillo

#143: A Conversation with Facebook Canada Autos Team

Facebook Canada Autos Team covers a lot of ground helping retail car dealers get the most out of the platform and all of its features. Joining Michael is Brian Sencich from Facebook Canada Autos team to share ways that dealers can make the most out of the tools and resources available.

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Michael Cirillo Michael Cirillo

#141: Why Dynamic Inventory Ads Should Be Part of Your Mix

Each of your marketing activities should focus on helping the customer toward a purchase decision. Brent Albrecht from Friendemic joins me to share why Dynamic Inventory advertising is something you should consider, especially for staying top-of-mind with customers who have already checked out your website inventory.

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