EPISODES

Practical strategies for modern retail auto dealers

Michael Cirillo Michael Cirillo

Prank Calling Automotive Experts

We compiled 5 amazing professionals in the auto industry and we call them on the fly and ask them just one question. The best part is none of them knew we were going to be calling.

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Michael Cirillo Michael Cirillo

Brent Wees: How Gamification Can Increase Conversions

Brent Wees is a Partner and Client Service Director at Powered by Dashboard, a digital automotive product incubator in Toronto, Canada. A fixture in the Canadian automotive digital landscape for over a decade, Brent cut his teeth in the vertical as an account and strategic lead on the Ontario Toyota Dealer Association's digital advertising mandates.

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Michael Cirillo Michael Cirillo

Dave Kerpen: How To Conquer Social Media

You are going to love todays session because it is on a hot topic we get asked about all the time…This session is about social media and growing your business using it the right way.

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Michael Cirillo Michael Cirillo

Joe Pulizzi: Content Marketing Hacks For Automotive Sales

Joe Pulizzi is founder of “Content Marketing Institute”, the leading education and training organization for content marketing, which includes the largest in-person content marketing event in the world,“Content Marketing World” Joe’s third book,”Epic Content Marketing”was named one of “Five Must Read Books of 2013“ by Fortune Magazine.

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Michael Cirillo Michael Cirillo

Nick Nanton: How to Build a Celebrity Brand

Nick is a 3-Time Emmy Award Winning Director, Producer and Filmmaker, Nick Nanton, Esq., is known as the Top Agent to Celebrity Experts® around the world for his role in developing and marketing business and professional experts, through personal branding, media, marketing and PR.

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Michael Cirillo Michael Cirillo

David Risley: How to Grow Your Audience With Blogging

In our latest offering we are sitting down with “your favorite bloggers, favorite blogger”, a professional blogger that has been making it happen in the blog game since well before they even called it blogging in fact…

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Michael Cirillo Michael Cirillo

Paul de Vries: How to Stand Out in a Competitive Market

Today we are sitting down with Paul d Vries founder of Nieuweautokopen.nl located in Holland. Paul is one of the most influential automotive professionals in all of Holland and has an amazing story of amazing success as a auto dealer and later as the founder of Nieuweautokopen.nl, (New Car Buying) which just in the beginning of this year he sold to eBay.

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Michael Cirillo Michael Cirillo

Tim Paige: How to Increase Website Conversions

“The Dealer Playbook” podcast session 41 is here and your going to love this one! In today’s session team DPB is talking about getting more conversions from your website with the master Tim Paige.

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Michael Cirillo Michael Cirillo

Greg Rollett: How to Build Trust With Marketing

What does it take to build more trust through your marketing? Join us as Greg Rollett from Celebrity Marketing shares insights into how you can get the most out of your dealership marketing and build more trust with your target audience.

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Michael Cirillo Michael Cirillo

Glenn Pasch: How to Unify Your Dealership Marketing

Glenn is the CEO of PCG Digital Marketing a full service digital marketing agency and also a partner at PCG Consulting. Both companies are dedicated to going the extra mile helping auto dealerships stay ahead of the curve when it comes to your dealerships digital strategies and processes.

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