It's easier to be negative than it is to be positive. Having a positive mindset requires discipline. It requires you to reframe the lens by which you see the world, and that's not an overnight process. 

That's probably why those with a negative bias far outnumber those who have cultivated a positive mindset -- who see an opportunity in every circumstance. 

David Long shares his best advice on how to cultivate and maintain a positive mindset. It's important for individuals and leaders within the dealership to learn how to do this. For leaders, it's a must. "How can they give something they don't have?"

Unlike those with a negative bias, dealerships with a positive culture will far outperform those who can't see the potential in themselves or their people. 

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