When it comes to creating, optimizing, and managing Facebook ads, Molly Pittman is at the top of the game. In fact, many of the world’s top ad buyers and strategists have likely learned from her. But today’s episode of The Dealer Playbook is not what you’d expect. It’s not about Facebook ads for car dealers at all. Rather, it’s an enriching conversation that explores the importance of focusing on your mission.

Each dealership on the planet is unique. No two are alike, not even if you’re in the same dealer group. There is a real pulse (or lack of one) that runs deep in a dealership and that determines how scalable, and how impactful the business can be. Why do some dealerships make more money? Why are some able to whether uncertainty better than others? All of these topics and more are discussed in this conversation with Molly Pittman, the CEO of Smart Marketer.

Access the full show notes, timestamps, resources and more at http://www.thedealerplaybook.com/episodes

Have questions, comments, or feedback? Drop us a line at michael@thedealerplaybook.com!

Connect with Michael Cirillo on LinkedIn: https://www.linkedin.com/in/michaelcirillo

Apply to the exclusive DPB PRO Facebook group where you’ll get access to live mastermind calls, training, collaboration, and accountability that will take your career to the next level: https://www.facebook.com/groups/dpbpro

Noteworthy Topics from this Episode:

6:04 – IF you don’t compete, you will not stand out.
8:09 – True job fulfillment.
11:19 – How unsexy the numbers become when things become tough.
19:05 – Enjoying the NOW and appreciating the journey.
22:38 – Prioritizing your time. Slow is fast in business.
31:32 – Giving back to your clients and community.
35:37 – This is not a race. There is more than enough for everybody.
44:39 – Can you entirely positively evolve your industry and your customers’ experience?

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