Welcome to The Dealer Playbook Podcast car dealer resources section. I’ve curated this list of tools and websites that will help you level up your career in automotive and dominate!
I’ve tested all of the recommendations on this page. In fact, many of them are actively used on a daily, weekly, and monthly basis.
Inbound Marketing for Car Dealers
When you’re ready to start achieving your marketing objectives, we strongly suggest checking out FlexDealer. You’ll be met with unparalleled transparency and communication in the true spirit of partnership. The team is comprised of highly-skilled marketers who come to the table with experience from inside dealerships, OEMs, national marketing firms and more.
For a limited time, FlexDealer has an incredible $6,000 exclusive offer for Dealer Playbook listeners. It’s no obligation and risk-free, which means you should probably check it out.
Learn What You Need to Do
THRIVE MARKETING WORKSHOP WITH MICHAEL CIRILLO
Reserve a complimentary strategy session today! Get access to my award-winning marketing strategies in my one-on-one virtual or in-store THRIVE MARKETING workshop. You’ll learn the secrets behind generating more leads, enhancing reputation, engaging consumers on social media, creating compelling content and more.
ROBERT WIESMAN’S AUTOMOTIVE PERSONAL BRANDING COURSE
My good friend, Robert Wiesman has compiled his best information about personal branding for car sales professionals into an easy-to-digest 8-week course. You’re going to learn everything from establishing your brand to networking and how to shoot video.
Establish Your Digital Presence
All of my websites and domains are hosted by NameCheap. After using many of the services out there, NameCheap has been the easiest to work with due to their 24/7 customer service. I’ve found it incredibly easy to get started on their platform, manage my domains and website hosting.
LeadPages is likely the easiest tool for creating high-quality landing pages without hassle. Leveraging their usage data, you can quickly select landing page layouts that are filtered by highest-converting. I highly recommend LeadPages if you’re new to digital advertising and want a low margin of error.
Developed by a friend of DPB, Ryan Stewman, Clyxo consolidates all of your social profiles and contact information into a single URL. I use my Clyxo profile on the show to make it easy for people to find me. I highly recommend setting up your free Clyxo profile to use in your daily networking activities.
Content Tools I Can’t Live Without
Books to Help You Dominate
DON’T WAIT, DOMINATE!
This is my book about how to release the floodgates of opportunity for your dealership and thrive online. Thanks to you and the DPB community, it quickly became an Amazon #1 bestselling book in The United States, Canada, and Europe.
ABOVE THE LINE BY URBAN MEYER
By far, Above The Line is one of the best books I’ve read about building and growing a team for as long as I can remember. I’ve used many of the principals talked about in this book to help unify my team on our core mission and values. Powerful stuff!
#ASKGARYVEE BY GARY VAYNERCHUK
Gary Vaynerchuk answers hundreds of questions about entrepreneurship, leadership, social media, and self-awareness. This book is more like a textbook that you can refer back to over and over again.
ELEVATOR TO THE TOP BY RYAN STEWMAN
Ryan Stewman (a.k.a The Hardcore Closer) delivers your go-to resource for all things sales. It doesn’t matter if you’re a rookie or a seasoned pro, there is something to be learned and applied on every page of this book.
THEY ASK, YOU ANSWER BY MARCUS SHERIDAN
With all the talk about content marketing these days, my good friend, Marcus Sheridan (aka The Sales Lion) delivers a complete and revolutionary look at real content marketing strategies.
BE OBSESSED OR BE AVERAGE BY GRANT CARDONE
Obsession made all of Grant Cardone’s wildest dreams come true and it can help you achieve massive success too. This book is about harnessing obsession to create the life that you want. Not the life that tries to impose itself upon you.