They say that wise people learn from experience, while super-wise people learn from others experiences. Brad Lea, founder of LightspeedVT is no exception.

In this episode of the podcast, Brad shares his common sense wisdom about the simple rules of success. There’s no BS in what Brad has to say, so this should serve as a reminder of what you need to be doing if you want to succeed in your career and in life.

Noteworthy Topics from this Episode:

04:54 – When you succeed a lot in a certain things become more confident in that particular thing.
05:03 – The more exposure you have to add, the less fear you’ll have of that thing because you’ve just been exposed to the point where it’s normal.
05:31 – Sales shouldn’t be a fear to anybody.
5:50 – Everyone is in sales. The difference between the good and the bad salesmen – bad ones don’t know what they are doing.
06:43 – What kind of steps should they be taking to make sure that they’re trained properly?
07:20 – The people that train and the people that don’t are essentially getting the same result. You have to train effectively. There are four ingredients in order to train effectively that most companies overlook.
08:25 – Relationships are the new economy. Be yourself and have a little confidence. Walk up, introduce yourself, be more than helpful. Try to establish a relationship first, sales second.
09:12 – How to combat the immediate need of money versus the patience to build a relationship of trust.
10:27 – There are times were patience might come in handy, but not when building a company, succeeding, selling. Throw the patience out the window and increase your activity, get urgent, get focused, demand more from yourself.
10:54 – If you want to get more, you have to do more.
11:25 – If you don’t know how to individually generate your own interest in leads then get training and figure out the techniques to do so.
12:16 – Management tends to train salespeople ineffectively and then pretend that they’re being trained.
17:16 – People buy because they like someone and they need their product.
20:38 – Appearance matters. Look and feel your best, whatever that may be to appeal to your target audience. Develop your authenticity and internal confidence.
24:17 – The more you want to help people, the more you can help people, the more money you’re going to make, the more success you’re going to have.
24:24 – Business is an exchange of goods, services and realizing that people ultimately pay for solutions. The more people I can help, the more money I’ll make.
26:08 – Figure out who can you help today. So not only do you feel better, you do better.
26:47 – A good way to get what you want is to help others get what they want.
26:58 – Help others achieve success and you’ll have success.
27:57 – The more good you do, the more good comes back to you.
29:48 – Be yourself. Be authentic.
29:56 – People think they’re supposed to have patience. They’re supposed to increase your intensity, increase your activity. Never, never lower your goals, just raise your levels of action.

Do more.

Brad adds that to develop any skills and become confident in your abilities – you just need to do more of it. Get better, practice, find your true self, learn and improve. Brad mentions that there are times were patience might come in handy, but not when building a company, succeeding, selling. Throw the patience out the window and increase your activity, get urgent, get focused, demand more from yourself.

Find and solve problems.

Brad says that your ability to find and solve problems is the key to your success. The more problems you can solve for people, the more money you will make. To make people open up and tell you about their “problems” is to build real, genuine, authentic relationships and become their trusted friend. People buy from those who they like and trust.

Resources From This Episode:

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