WHAT IS THE
DEALER PLAYBOOK?

The Dealer Playbook Podcast is a resource created by Michael Cirillo, to connect you with the information, resources, and subject matter experts that will help you level up your career in the automotive industry.

Each week, a new episode of the podcast provides insights about marketing, sales, and leadership to dealership professionals in over 55 countries around the world. You can start listening here.

What will I learn

IF I START LISTENING EACH WEEK?

Each episode of the show features a subject-matter leader on the topic of marketing, sales, and leadership.

Knowledge isn’t power unless/until you know what to do with it. That’s why our goal is to deliver actionable insights that you can start implementing into your daily workflow as quickly as possible.

Once episodes are live on iTunes, Stitcher Radio, Last Fm and YouTube, we share out links to the show notes so that you can get a summary of everything that was discussed during the show. We do this because of our passion for empowering as many automotive professionals as possible!

My Bestselling Book

HOW TO RELEASE THE FLOODGATES
OF OPPORTUNITY FOR YOUR
DEALERSHIP AND THRIVE ONLINE


START READING

What’s the point?

WHY PRODUCE A PODCAST?

Knowing who to listen to is one of the most crucial elements of achieving success.

A Podcast is the most efficient way to bring you into a conversation with some of the biggest names in their respective fields, you know for sure that the information you’re getting works. How? Because we only feature guests on the show who have achieved success by doing the exact things they are now sharing with you.

There’s no theory on the show. These are proven strategies that deliver real results. PERIOD.